ROWAN

A storytelling-driven website framework for authors and creatives

Build a website that feels like an extension of your work. Rowan is a thoughtful, emotionally grounded framework designed for authors, writers, and creatives who want a space that feels sincere, calm, and deeply human.

CREATIVE

DIRECTION

Rowan is designed to feel gentle, reflective, and emotionally grounded. Warm tones and spacious layouts create a serene atmosphere that supports your writing and lets each word land with intention.

A Home for Your Work

You’ve reached a point where your work deserves a home that feels thoughtful and true to you. You want a website that feels calm, intentional, and easy to navigate, but you don’t want to spend weeks wrestling with design decisions or trying to make a template fit your world.

Rowan was created with you in mind.

Instead of handing you a template and sending you on your way, my Two Week Website service gives you a guided, collaborative process. Rowan provides the foundation, and over the course of two weeks, I tailor it to reflect your voice, your style, and the way you naturally share your work. You’re supported throughout, and you finish with a website that feels aligned, polished, and ready to hold your writing with care.

WHAT’S

INCLUDED

Each page in Rowan is intentionally structured to guide readers through your world, your work, and your creative philosophy. The layout is designed to hold long-form writing, rich imagery, and the moments that define your work.

ROWAN FRAMEWORK

TWO WEEK WEBSITE

+

A Different Kind of Website Experience

Rowan isn’t something you purchase and build on your own. Templates promise simplicity, yet they often leave you feeling stuck, unsure how to shape everything into something that truly feels like you. You might know the atmosphere you want to create, but translating that into design can feel heavy and time-consuming.

Instead of navigating layouts, design choices, and technical decisions alone, Rowan + my Two Week Website experience gives you a guided, supportive process. Rowan offers the foundation, and over two weeks we shape it together into a website that feels aligned with your writing, your voice, and the way you want to be seen.

You’re not left to figure it out by yourself. You’re supported from start to finish, and you finish with a website that feels polished, intentional, and ready to hold your work with care.

Investment

$2500*

    • Guided content worksheet, walking you step by step how to prepare the copy, images, and branding files for your website.

    • Account and framework set up (on a new or existing account). 

    • Website framework of your choice styled with your unique branding, imagery, and copy

    • Responsive website (mobile friendly) built using Squarespace (read about why I love Squarespace for small businesses)

    • Built with SEO in mind

    • In-depth built-in website analytics

    • 60 minute check-in call a couple of weeks prior to your project start date to ask any questions about content preparation

    • One round of revisions

    • Social media channels connected

    • Domain connected with security certificate installed (*please note this service is provided free of charge if you have purchased your domain through GoDaddy, Bluehost, Namecheap, or Squarespace. If you are using a different domain provider, extra charges may apply).

    • 25% off your first year of Squarespace hosting (on new subscriptions)

    • Website training manual and videos so you know how to update your website after it launches

    • 7 day email support post launch

  • Enhance your project with optional add-ons such as:

    • Additional pages (beyond the core site)

    • Custom email address setup

    • Shop installation with Squarespace Commerce

    • Online scheduling system integration

    • Mini brand package (logo, colors, fonts, brand guide)

    • Email marketing setup with an opt-in offer

  • To keep things clear, the following items are outside the scope of this package:

    • Legal advice (e.g. terms & conditions, privacy policies)

    • Third-party app integrations beyond Squarespace’s built-in features

    • Email setup or migration from an existing provider

    • In-person meetings

    Please note: Squarespace has its own monthly or annual subscription fee that is not included in this package. As a Squarespace Circle Platinum Member, I can extend a 25% discount on new subscriptions. Click here to view Squarespace’s current pricing.

*Please note: Squarespace has a hosting fee that is not included in the cost of this package. As a Squarespace Circle Platinum Member, I can extend a 25% discount to all plans for new subscriptions. Please click here to view Squarespace’s current pricing.

THE PROCESS

Step 1

Decide on a framework that suits your needs and click the “Start Your Project” button.

Step 2

Complete an intake questionnaire that will provide me with everything I need to know to put together a proposal for you to review. At this point you’ll also be given some start date options for the project to choose from.

Step 3

Upon approving the proposal, you’ll pay your 50% deposit and add ons using a secure checkout.

Step 4

You’ll receive a welcome email with access to your worksheet. This will walk you through the ins and out of compiling the copy, imagery, and branding for your website. You will need to have this worksheet completed before our start date. We’ll also schedule a 60 minute strategy call to go over the goals you have for your website and to answer any questions you have about compiling the content for your website.

Step 5

After submitting your worksheet, we’ll get going on your website. After one week, you’ll receive a link to view your new website and will be given the opportunity to request any last-minute changes before it goes live.

Step 6

If you are new to Squarespace, you’ll be added to your account and sent instructions on how to pay for your subscription. You’ll also be sent the final invoice for the remaining balance of the project total.

Step 7

On the Friday of the second week, the domain connected and your new website launched! Cue the confetti!

Ready to have a website that works for you?

I only take on a limited number of custom projects each year. If you’re interested in working together, inquire today.